- Conceptualize, assign, and execute social media strategy on Instagram, Facebook, YouTube, and Twitter to get maximum reach, traffic, and interactions for our page.
- Post links, videos, and photos on our social handles daily as per the client brief and requirements
- Keep an eye on social media trends, and work with the text and video teams to create trending content
- Understand social media analytics and optimize posting (links, videos, and photos) to find the right balance and get the maximum reach
- Adhere to the planning/content calendar for social media
- Help in executing video strategies for all social media platforms, in terms of content generation and posting
- Keep our social media pages and reports, up to date
- Coordinate with the team leads for text and videos, to ensure the overall growth of the brand
Skills & Requirements:
- Experience with a known publisher, preferably from the digital marketing industry
- Understanding of social media analysis and various tools like Facebook analytics, Creator Studio, etc.
- An understanding of Instagram reels, videos, posts, Facebook instant articles, Twitter trends, and YouTube trends is important
- Basic knowledge of Photoshop and other image editing tools like Canva.
- An understanding of copyright requirements and issues.
- Working Days – 5
- Must have personal Laptop/PC